B2B MARKETING UNITED PRESENTS:

Marketing Magic in the Age of AI

This event is built for B2B marketers - consultants, fractional CMOs, and in-house marketers who want practical, no-nonsense advice they can actually use the next day.

If you’re trying to keep up with constant SEO and AI search changes, shifting LinkedIn algorithms, and wondering how teams are actually using AI, this is for you.

  • Date: Wed 24th June 2026, 6pm-10pm
  • Venue: The Magic Circle (Euston, London)
  • Ticket prices: £25 plus VAT*

*Tickets are non refundable

Meet the speakers

Agenda

6pm: Doors open
6.30pm: Welcome
6.45pm: How to Win at AI-Powered Search

Tom Parling

Search is being rewritten in real time and most B2B marketers are yet to catch on that the Google we knew so well is quietly disappearing. Tom walks us through what's actually changing, what to stop doing, and the practical moves that keep your brand visible when AI is doing the answering. He does this for a living, across both content and technical SEO, and is fast becoming one of the UK's leading voices on AI search. Come and see if he's a real person or just an AI himself.

7.30pm: How to Build a Strategic LinkedIn Approach for the AI Era

Luan Wise

Luan will set out how AI is changing the way content is created, distributed, and consumed on LinkedIn, and what B2B marketers need to do differently to cut through. This session will be packed with actionable tactics for organic and paid LinkedIn strategy.

8.15pm: Panel Discussion "How are B2B Marketing Teams Actually using AI? No BS"

Emma Blackmore, Mark Choueke and Rich Fitzmaurice compare notes on what AI is genuinely changing inside marketing teams right now, not the posturing from Champagne CMOs on LinkedIn or pay-to-play stages. Sitting across multiple companies of all sizes, they bring a vantage point most in-house marketers don't get: real examples of what's working, what's been quietly dropped, and what the hype merchants are still getting wrong. Bring your questions.

9pm: Drinks, Networking and a Sprinkle of Magic

Closing presentation and time to catch up with fellow B2B marketers

10pm: Event ends